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Catherine Gacad

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May 19, 2016

GOOP Mrkt San Francisco is an Architectural Marvel

Gwyneth Paltrow of GOOP has opened up a pop-up store in a historical Frank Lloyd Wright building at 140 Maiden Lane in San Francisco. I like Gwynie, but who I really admire is Frank Lloyd Wright. I was in awe…

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April 4, 2016

Where Do You Want to Live?

The following is my home trajectory: Born in Oakland, CA Raised in Alameda, CA College in Berkeley, CA Post-college stint in Emeryville, CA Startup years in San Francisco, CA Graduate school in Chicago, IL Post-MBA career in San Francisco, CA Raising…

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November 2, 2015

Halloween in Alameda

Because I grew up in Alameda, I thought every town went balls-out for Halloween. I figured it was an extremely festive holiday anywhere around the world. But then I started hearing from my husband and people visiting that no town…

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April 16, 2015

Real Estate Investing 101

I couldn’t sleep last night. I’m a light sleeper to begin with, more like a nervous sleeper as I’m always thinking about the stress in my life. And recent developments could seriously alter our future. We are on the hunt…

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February 9, 2015

Lead On Watermark’s Silicon Valley Conference for Women

A few weeks ago, I wrote that my word of the year is Rejection. To remind me, I purchased a customized ring on Etsy yesterday. The jeweler had all these samples of her work, engraved with words like Love, Peace,…

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January 29, 2015

How to Land an Apartment in San Francisco

In the dog-eat-dog world of San Francisco, it’s not about finding an apartment (if you can afford the rent), but whether you can convince the landlord to pick you out of a stack of rental applications that read like Silicon…

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January 21, 2015

Pictures from the Petting Zoo

Dean and I love all things animals. We adore the show Meerkat Manor and in fact, have a meerkat at home. She’s fake, of course. One of our favorite trips was to Roatan where we got to hang out with…

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December 11, 2014

Holman Ranch to the Rescue

When I was a kid, I had family who lived in the Monterey area, which meant I spent time there building sandcastles, digging clams, and eating ice-cream on Cannery Row. Remember the movie Splash? During a tough time in his…

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November 5, 2014

Child Care in San Francisco

Child Care in San Francisco…

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November 3, 2014

It’s a Beautiful Day in the Neighborhood

Franco is almost 6 months old. He is down to one 3am feeding in the middle of the night, which is great, but means Dean and I are still totally sleep-deprived. Falling back one hour didn’t garner an extra hour…

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Welcome to my site, derived from an advice column I wrote while getting my MBA. I live in the San Francisco Bay Area. I give helpful, opinionated advice based on my own experience and from the expertise of my extensive network. For more, click here.

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  • Blogging
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  • Religion
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  • Travel

Popular Posts

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  • UC Berkeley English Department
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  • What to Know About the Lair of the Golden Bear
  • Daily Interviews
  • Pre-Thanksgiving Not So Good News
  • Oysters at Cafe des Amis

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