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The Most Comfortable Shoe in the World

Have you heard of Allbirds?

Mary Meeker, Partner at Kleiner Perkins, mentioned them in her highly-coveted Internet Trends report–a fascinating 300+ slide deck that I read every year.

After I saw it mentioned in the VC report, I started reading more about Allbirds, a footwear brand that launched March 1, 2016. I wondered what all the fuss was about and figured I’d order a pair online when I saw that their only retail location is located one block away from my work. SCORE!

When I went, the store was MOBBED. There’s limited selection, which makes it easy. You can either buy running shoes or slip-on loungers in a handful of colors.

Here’s the background.

  • Made from superfine merino wool from New Zealand sheep.
  • Turned into fabric in an Italian textile mill.
  • Assembled in South Korea.
  • Shipped in its own shoe box, which minimizes packaging.
  • Washable.
  • 30-day, no-questions-asked return policy

Since my purchase one week ago, I haven’t worn any other shoe. I don’t want to take them off; they’re so comfortable.

The only wrinkle is that I tried on two different colors and the black lounger felt tighter and less comfortable than the grey lounger. I have no idea why. But my suggestion is to order at least two colors to make sure it’s exactly the right fit. The one pictured above is the one I bought.

Of if you’re local, go check out the retail store.

99 Hotaling Place, San Francisco–half a block from the Transamerica Pyramid.

Do you own these shoes?

Have I convinced you to try a pair?

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06.28.17

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Comments

  1. Janine Huldie

    June 28, 2017 at 5:16 pm

    We literally talked about similar today with comfortable shoes. Great minds and now I am also going to have to check out these that you shared here as I am always looking for more comfortable shoe options here – always!! 🙂

    Reply
  2. Tamara

    June 29, 2017 at 7:23 am

    I don’t have them 🙁
    And I wish I was still local to get some myself. They look AWESOME.

    Reply
  3. Patrick Weseman

    June 29, 2017 at 7:26 am

    I checked out their site and I liked the grey wool for men.

    Thanks.

    Reply
  4. Charlotte

    June 30, 2017 at 10:35 am

    I’m always on the hunt for a good, comfy shoe… thanks so much for sharing details about these… I like in my birks in the summer, but am always looking for a comfy closed sneaker kind of a thing for cooler nights 🙂

    Hope all is well with you, momma! Sending much love!!

    Reply
  5. Rea

    July 2, 2017 at 11:43 am

    Sheesh. I need this in my life! Hope I can find something like it here that is as comfortable.

    Reply
  6. Cece

    July 6, 2017 at 3:42 pm

    I am all about comfy shoes. These are right up my alley. I love the low profile too. Not chunky or heavy looking.

    Reply
  7. Dana

    July 7, 2017 at 1:26 pm

    These are adorable! I like the tie version in gray. I’ll have to remember these when the weather gets cooler.

    Reply

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Welcome to my site, derived from an advice column I wrote while getting my MBA. I live in the San Francisco Bay Area. I give helpful, opinionated advice based on my own experience and from the expertise of my extensive network. For more, click here.

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