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Catherine Gacad

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Death to Bay to Breakers

The Bay to Breakers is turning 100 this year. After years of memories and a long drawn out existence, it’s time to euthanize this baby.

The event  loses money. Any decision on the future of the race boils down to profit. It ain’t making any! No funding for non-profits, a complete loss for the race owner and sponsors. What is the point?

No doubt, the B2B is a good time. I’ve had my share of fun in the sun, running in the rain, walking, running clothes, running unclothed, gawking from the Hayes Street Hill. But in this economy, during a time when our public schools are losing funding, when every single cent counts, you’re telling me we should continue with this losing proposition because it’s a good time. Woohoo! I didn’t realize flushing money down the toilet felt so good.

Those who care, who passionately want to keep the race alive should submit specific, actionable plans that ensures the B2B breaks even. Until then, I hope this 100th anniversary is the last.

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02.19.11

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Welcome to my site, derived from an advice column I wrote while getting my MBA. I live in the San Francisco Bay Area. I give helpful, opinionated advice based on my own experience and from the expertise of my extensive network. For more, click here.

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  • Burning Man
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  • Parenthood
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