Next up in the wedding planning process are invitations. Now I thought our Save the Dates turned out perfectly decent and I did them myself using Postcards.com. I told Dean that I could probably do our invitations, too, and he explicitly told me to leave our invitations to the experts. I pouted, but agreed that they should look way more professional than our casual postcards.
The problem with invitations is that I’m encountering the same problem with the whole wedding industry. Everything looks the same: doilies, gold foil, letter press bullshit. Everything is expensive. And simply not unique at all.
Several months ago, one of my clients from Beverly Hills found out I was getting married and the cute old fart mailed me a copy of his personal trainer’s wedding invitation. I opened up the package and was absolutely delighted with what I saw. It was exactly what I was looking for. Totally different and unique. I have held onto it and I’m hoping to cart it around to designers who can execute on something similar.
Now, how hard is it to find a graphic designer? Can’t be that hard, right? You know what blows my mind. Half of these designers who have contacted me (referrals) don’t have their own web site. I’m sorry, but this is the digital age, yes? I’m not even a professional writer and I have my own damned web site. How else do you showcase your products/services to potential customers. “I can mail you copies of my work.” “How about we setup some time to meet and I can show you samples.” No. I don’t work that way. Seriously. This ain’t your mama’s Tupperware party. I do everything online. I’m a virtual girl. Get a clue, people! Get your shit on the web!!!
And for those of you on the web… First of all, bravo that you’re fucking on the web. You’ve made the first pass. Moving along. Can you showcase a little bit of diversity? Something besides the same old bullshit in different pantones? OMIGOD. You know, I was thinking. What makes businesses unique? What make them successful? It’s flexibility. It’s diversity. Let’s take an example. Musicians. Do you like the musicians who play the same old bullshit over and over? Why do you think no one listens to Norah Jones anymore. B-O-R-I-N-G! You might as well put the first song on her record on repeat because that’s what the whole album sounds like. The same old repetitious bullshit. Can I get a twang here or there? Maybe a little bit of rocker attitude? Just something different, puhleeze.
Why do you think we’re all mad for Meryl Streep? She can do a multitude of accents. She plays a hometown girl in The Bridges of Madison County. Then she’s a bitch in The Devil Wears Prada. And Kramer vs Kramer (which is probably one of my favorite movies of all time)…shit…can you hand me a tissue?
Show us what you got. Think outside of the box. Be passionate. Be an artist. Think. Think. Fucking think!