Dear Vixen (catherinegacad.com) focuses on the daily highs and lows of a middle-aged, city-dwelling advice columnist. I try to stimulate conversation on my blog by giving opinionated advice on what has worked (and what has not) on topics ranging from finance, fashion, real estate, religion, culture, and travel. I’m a San Francisco-based blogger with readers concentrated in large metropolitan areas. I attract a highly-educated, male and female audience in their thirties and forties with high incomes.
Dear Vixen currently garners over 7,000 page views and more than 4,500 unique visitors every month, with an actively engaged readership that is growing tremendously. In addition to direct site traffic, I benefit from a sizable social media following that includes 1,500 Twitter followers, over 1,000 Facebook friends, one of the highest viewed profiles on LinkedIn, and a very influential Klout score of 60 (as of March 26, 2013).
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Social Media Summary
1,000+ Facebook Friends
1,500+ Twitter Followers
500+ LinkedIn Connections
60 Klout Score
Saint Joseph Notre Dame, Alameda
University of California at Berkeley
University of Chicago Booth School of Business
National Investor Relations Institute